Banks Must Help Business Navigate The New Normal

Banks Must Help Business Navigate The New Normal As the country begins to reopen, there has been no shortage of projections on what the new normal for business may look like in a post-pandemic world. Research has shown that small business owners are optimistic about future business conditions and expect the recession to be short-livedContinue reading “Banks Must Help Business Navigate The New Normal”

Fading Vintage Ads Bring Nostalgia to Neighborhoods

Fading vintage ads bring nostalgia to neighborhoods and possibly value to properties.  Nostalgic and a bit eerie, ghost signs—fading advertisements from previous decades that still remain—hark back to a time when hand-painted advertisements on building facades were the primary way businesses marketed to motorists, commuters and passersby. The intricate typography and hand-drawn designs attracted customersContinue reading “Fading Vintage Ads Bring Nostalgia to Neighborhoods”

New Retail Experiences Include Skiing, Rope Climbing, Car Racing and More—And They’re Shaking Up the Mall

As retail becomes increasingly focused on the omnichannel experience—the ability to browse and buy via multiple channels, including online and in-store—many brands are turning their attention to their e-commerce strategy. However, for traditional shopping malls that rely on in-store purchases, while an e-commerce approach will help boost sales, they have to look further for new,Continue reading “New Retail Experiences Include Skiing, Rope Climbing, Car Racing and More—And They’re Shaking Up the Mall”

The Food Industry’s New Path to Brick and Mortar

Opening a restaurant before technology was integrated into our lives was no easy task. In pre-Internet days, restauranteurs and chefs had to follow a hunch that a certain location could use a specific type of restaurant (Ben and Jerry, of the eponymous ice cream brand, bought a clicker and tracked pedestrian traffic on various cornersContinue reading “The Food Industry’s New Path to Brick and Mortar”